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AI Insights · Timothy · April 2025

Top 5 Beauty Retail Apps on Android in Colombia: Q1 2025

Explore the performance trends of the top beauty retail apps on Android in Colombia during Q1 2025, with insights from Sensor Tower.

Top 5 Beauty Retail Apps on Android in Colombia: Q1 2025

In the first quarter of 2025, the top beauty retail applications on the Android platform in Colombia showed varied performance trends. Here’s a closer look at their weekly downloads and active users, based on data from Sensor Tower.

Natura Latam saw a consistent increase in weekly downloads throughout Q1, starting at 324 and peaking at 6.5K in mid-March. The app also maintained a healthy level of weekly active users, climbing from 20K to over 37K by March.

Almacén Sandra experienced modest growth in downloads, beginning with 207 and reaching 762 by the end of March.

HiBeauty started the quarter with downloads at 608, but saw a decline mid-quarter, before recovering slightly to 364 by the end.

Oriflame maintained stable download figures, with a small spike to 475 in March. Its active users hovered around 3.5K to 4K, showing slight fluctuations.

Lastly, the Mary Kay® Interactive Catalog​ showed a gradual increase in downloads, starting from 34 and reaching 166 by March. Active users increased from 277 to 425 over the quarter.

For more detailed insights and data, visit Sensor Tower.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025